In June 1978, George Morrow and Howard Fullmer made a formal presentation at the National Computer Conference in Anaheim, California, proposing an official standard for the S-100 bus. The S-100 bus originated nearly four years earlier with the MITS Altair, the Intel 8080-based microcomputer kit famously featured on the cover of the January 1975 issue of Popular Electronics. The Altair’s success among the small community of computer hobbyists spawned a number of early companies dedicated to either cloning the Altair or producing peripherals compatible with the S-100 bus. This included Morrow’s Thinker Toys (later renamed Morrow Designs, Inc.) and Fullmer’s Parasitic Engineering, Inc.